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Business Development Executive

Job Title
Business Development Executive

Reports To
Sales Manager

Job purpose

To contribute to the development of new business for the ILX Group, corporate division, by creating new business opportunities.

This role will report directly to the Sales Manager and will require someone with expertise in identifying areas for business prospecting. They will also work with Marketing — in the formulation and follow-up activity of targeted marketing campaigns, designed to drive revenues and deliver value learning propositions.

Duties and responsibilities

Developing and retaining business within our target vertical sectors. Depending on skills and experience you will be responsible for developing transactional customers into key accounts for the business.

The role requires the ability and mind-set to create your own sales opportunities with support from various marketing activities/support materials. The primary objective is to maximise all opportunities in order to meet and exceed sales and GP targets. At the same time your aim will be to give clients excellent value from their investment with ILX — ensuring that it benefits both their people and their business. Through your role as a BDE for ILX you must aim to positively enhance our reputation and brand in the marketplace.

Your overall objective is to develop and close new business for ILX Group, ensuring all activity KPIs are met or exceeded. The majority of your time will be spent on the phone. You will be expected to:

  • Make over 20 calls proactive outbound calls per day
  • Be responsible for growing sales in your own territory
  • Research, target and prospect for new clients, using networking and social media to identify relevant opportunities
  • Sell the whole range of ILX services including e-learning, classroom learning, blended learning and virtual learning
  • Follow up on all corporate email campaigns
  • Enter data accurately and maintain the CRM system
  • Advise ILX clients of the Group’s training and consultancy products
  • Keep up to date with new developments and requirements in the wider marketplace, as well as within ILX Group
  • Generate new business opportunities via sales appointments
  • Receive and answer verbal and written queries from external clients and internal staff, in a timely and accurate manner
  • Keep appropriate statistics as directed
  • Comply with all ILX policies and procedures

Key metric areas

  • Excellent oral and written communication
  • Accuracy
  • Energy, enthusiasm and tenacity
  • Customer centric in all areas
  • Regular and consistent achievement of agreed objectives such as number of daily calls
  • Target focus to overachieve monthly, quarterly and annual targets.

Key Performance Indicators

  • 20 outbound calls per day
  • Follow up on all incoming leads
  • GP per month
  • Total value of new opportunities created per month (GP)
  • Pipeline value and management

Skills Required

  • Demonstrable record of successful telesales
  • Microsoft Excel, Word and PowerPoint
  • Familiar with database packages

Relations with colleagues

You will need to maintain positive working relationships by exchanging information and communicating regularly with colleagues, in a supportive and courteous manner.

Location

Nantwich