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Digital Marketing

The internet created a whole new market and digital marketing became a key asset in making a successful business. There are different types of digital marketing disciplines, such as pay-per-click (PPC), SEO, content marketing, social media, email marketing and analytics. You'll be armed with all you need to know, whether you're seeking to boost your skills or switch your career.

Having a solid the foundation and understanding of digital marketing can bring a lot of opportunities and growth to a business. It can help to garner insights to be able to speak with authority and understand this fast-paced industry from first-hand experience. You'll be capable of building cost-effective, scalable, and measurable digital marketing strategies from scratch. As well as learning how to track and monitor responses to your marketing efforts and adjust accordingly, giving you better chances at success.

By taking digital marketing courses, you can advance your career in this rewarding and continually evolving field.

Who can benefit from our digital marketing training?

Our courses can benefit anyone looking to start or advance a digital marketing career. Marketing professionals, freelancers and business development professionals will broaden their career horizons with the practical training available here.

What's more, entrepreneurs will find this training invaluable in creating cost-effective strategies for their own companies.

Lastly, recent graduates will find these courses a useful introduction to the field. In addition to gaining practical skills, you'll earn a recognised digital marketing certification that employers will appreciate.

Open new career doors with our digital marketing online courses

As a digital marketer, you can use strategies like mobile and content marketing to drive growth for businesses. And because digital marketing roles rapidly evolve and frequently overlap, acquiring new skills can help you build a unique career path.

The world of business is rapidly evolving, and organisations of all sizes are shifting their focus to selling online. Having an effective online strategy and marketing team is no longer optional for businesses — it's a must-have.

Simply put, now is a fantastic time to learn digital marketing and advance your career in an exciting, well-paying field.

What will you learn in our courses on digital marketing?

  • How to understand target audiences by looking at their searching, browsing, and buying behaviour. In particular, our web analytics course will help you conduct quantitative and qualitative research to understand customers
  • How to create digital marketing campaigns that create measurable results while keeping costs low. Check out our mobile marketing course to learn about targeting customers through mobile and social media advertising
  • How to drive growth with content. Our content marketing course teaches you how to build authority and promote goods, services, and ideas without paid advertising

Choose from popular digital marketing certifications

Mobile Marketing training

Learn how to plan, execute and measure effective mobile marketing campaigns.

> Mobile Marketing course

Content Marketing training

Get expert training on how to attract, engage and sell to specific audiences with content.

> Content Marketing course

Web Analytics course

Learn how to analyse data from websites, mobile applications, social media and third-party sources.

> Web Analytics course

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Resources

Blog posts

Read all about digital marketing careers and IT industry insights thanks to our expansive blog page. You’ll find all the latest news, discussions and thought pieces here.


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Videos

View all our latest videos to get more information about the course you want to study. This includes training course previews, past webinars, and talks from our expert trainers.


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Podcasts

Our collection of podcast series explores important workplace diversity topics, as well as looking at some of our most popular products in more detail, so that you can better understand what to expect from these qualifications.


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