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AI Governance: Balancing risk and innovation as AI adoption grows

Tuesday 20th October 2026, 11:00 - 12:00 (BST)

Speakers:
Markus Bause, VP Product, PeopleCert
Sidra Sammi, Business Development Director – DACH, ILX Group

AI Governance: Balancing risk and innovation as AI adoption grows

Artificial intelligence is changing how organisations operate, make decisions and deliver work. As adoption grows, so does the need to decide who is accountable, how risks are managed and where clear controls are required – technology alone cannot answer those questions.

Businesses now need governance and management practices that help them use AI with confidence, while protecting performance, compliance and trust.

The key question is: How can organisations realise the benefits of AI without losing control of the risks, responsibilities and decisions that come with it?

In this free webinar from PeopleCert and ILX, we’ll examine what effective AI governance looks like in practice, why it is becoming a management priority and how organisations can balance innovation with risk as AI adoption grows. Our speakers will explore how ITIL® (Version 5) can support the responsible integration of AI into management and operating models.

What you’ll learn

  • How organisations are using AI today – and where the pressure points are emerging: Recognise the governance issues that may already be affecting your organisation
  • Why AI governance is becoming critical to successful adoption: What can happen when accountability, oversight and decision-making are unclear
  • How ITIL and modern management practices can support responsible AI use: Giving you a clearer view of how existing ways of working may need to adapt
  • How roles, responsibilities and skills requirements are changing: Identify where ownership and capability gaps may develop
  • What organisations should be preparing for now: Move from reacting to AI-related issues to managing them deliberately


Drawing on market research, published studies and practical experience, the webinar will explore how AI adoption is developing and what those changes mean for organisations, leaders and employees.

Rather than simply reviewing trends, the session will focus on their practical implications: where organisations may need stronger governance, clearer accountability and better management disciplines to use AI responsibly and effectively.

We’ll also provide practical perspectives and real-world examples that are designed to help you assess where your organisation stands and what may need to change, and you can have your questions answered during our live Q&A.

Key takeaways

After the webinar, you’ll be better equipped to:

  • Assess whether your current approach to AI governance gives your organisation enough oversight and control
  • Understand where ITIL (Version 5) can support the management practices needed for responsible AI adoption
  • Identify practical actions that can strengthen the responsible use of AI
  • Understand developments in ITIL AI Governance and judge their relevance to your organisation
  • Ask better questions about ownership, accountability, risk and readiness as AI use expands

Who is this webinar for?

This free webinar is designed for professionals who need to make decisions about how AI is introduced, managed or governed, including:

  • Business and IT leaders responsible for performance, risk or technology decisions
  • Digital transformation and change leaders shaping new ways of working
  • IT service management professionals adapting management practices for AI-enabled environments
  • Governance, risk and compliance managers responsible for oversight and accountability
  • Enterprise architects considering how AI fits into wider operating models
  • Project, programme and portfolio professionals managing AI-related change and investment
  • AI and innovation leaders who need to balance experimentation with control

Speakers:

Markus Bause, VP Product, PeopleCert
Responsible for the strategic development of ITIL (Version 5) and ITIL AI Governance, Markus Bause shares insights into how ITIL is evolving and how modern governance approaches can help organisations use AI responsibly.

Sidra Sammi, Business Development Director – DACH, ILX Group
Together, the speakers bring together current research, developments in AI governance and practical experience from organisations.

Register for our upcoming webinar
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