Email Marketing is all about sending commercial messages to existing or potential customers through e-mail - to promote a product or service, to request business, solicit sales/donations. It helps brands build loyalty, cultivate trust, and increase awareness.
Learn the basics of email marketing. Understand the foundational concepts of direct online marketing and learn to develop effective email marketing strategies.
The Email Marketing Foundation course aims to train participants in the rapidly expanding online discipline of e-mail marketing. It takes you through the basic concepts of direct online marketing and helps you devise effective marketing strategies using emails.
The course is suitable for:
No prior knowledge of digital marketing is required for this course. Some awareness about the principles of marketing will help, but this not mandatory.
By the end of the course you will be able to:
The Email Marketing course is offered by Simplilearn, a partner of ILX Group.
12 months online access to accredited e-learning
There is no exam available, but you must complete 85% of the course, along with one simulation test, with a minimum score of 60%, to unlock your certificate.